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Amydawn Wright

Recently, while working in Quality Assurance in the software industry, Amydawn Wright was asked to create Quality Assurance Training materials and present them to new employees of a large Minneaplois Firm…

Having been involved in Stand Up Comedy as well as teaching, she excelled. At the encouragement of her peers, she began a second career as a speaker and trainer.

She came to Focus 44 to get help with her branding and marketing.

Tech Summary:
Logos, Typography, Fonts, Graphics, Colors, etc…
Branding Solutions

Amydawn requested two brands/styles. The first was a comedic illustrated approach, while the second takes a clean professional line to capture the professional speaker in her.

We illustrated the character on her business card and created a hand-drawn feel, while the liberty bell logo is used to market her business training and event speaking.

Web Design

Amydawn asked us to create a website that she could update herself (Content Management). She was on a tight budget so we integrated a 3rd party CMS system and built the design around it.

Custom Features

  • CMS Design Skin
  • Content Management
  • Contact Web Form
  • Article Publishing
  • And More…
Digital Portrait Photography, Color Correction, Digital Enhancing…
Portrait Photography

The client wanted quality portraits to display on her website. We met Amydawn at a house belonging to a friend of hers and shot her portraits in a favorite armchair of hers.

The portraits were then color-corrected and digitally enhanced with textures and backgrounds.

Tech Summary:
Square, 4/4 Color, Full Bleed, UV Coated Plastic, Rounded Corners…
Print Solutions

Business Card

The client asked us to create and print a custom, square, plastic business card with rounded corners.

After illustrating the character and creating the design we found a printing solution that could meet the specifications from the client.

Tech Summary:
Windows ASP.Net 3.5, MVC, MS SQL, POP3 & Webmail, etc...
Hosting Solutions

Full Service Hosting

Amydawn's Website is hosted on our web server using our basic hosting plan.